The ITSPmagazine Podcast

A Conversation With Brendan Dell, Founder @ B2H | The Founder Pack Podcast With Brendon Rod

Episode Summary

“You really have to have a vision but still willing to hear from other people. A vision in what you're trying to do so that you can filter and have enough confidence in yourself”

Episode Notes

Guest
Brendan Dell
Founder @ B2H
On LinkedIn | https://www.linkedin.com/in/brendandell/

Host
Brendon Rod
On ITSPmagazine | https://www.itspmagazine.com/itspmagazine-podcast-radio-hosts/brendon-rod

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Episode Introduction

“You really have to have a vision but still willing to hear from other people. A vision in what you're trying to do so that you can filter and have enough confidence in yourself”

Brendan Dell is is a positioning & messaging expert to top technology brands, with clients including Expedia, ADP, HP, YC and 99 Start Ups portfolio companies, and many others.

His book the 12 Immutable Laws of High-Impact Messaging shares rules for standing out in crowded markets.

Brendan’s new course, $1B Pitch, examines the 8 elements of $1B pitches. His podcast Billion Dollar Tech reaches founders, executives, VCs and PE investors globally.

Key topics:

1. What are the elements of a scalable GTM engine?

2. Having a clear vision in order to filter out distractions

3. Live Mini ABM workshop

4. Scaling beyond the founder

5. Creating demand vs capturing demand

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Resources

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