“...there's generally this mindset of like launch early. And we actually had this contrarian opinion of no, I think we should launch late.…”
Guest: Richard White, Founder & CEO at Fathom [@FathomDotVideo]
On Twitter | https://twitter.com/rrwhite
On LinkedIn | https://www.linkedin.com/in/rrwhite/
Host: Brendon Rod
On ITSPmagazine | https://www.itspmagazine.com/itspmagazine-podcast-radio-hosts/brendon-rod
____________________________
This Episode’s Sponsors
Are you interested in sponsoring an ITSPmagazine Channel?
👉 https://www.itspmagazine.com/sponsor-the-itspmagazine-podcast-network
____________________________
Episode Introduction
“...there's generally this mindset of like launch early. And we actually had this contrarian opinion of no, I think we should launch late.…”
Richard White is founder and CEO of Fathom.video, a free app that records, transcribes & highlights your calls so you can focus on the conversation instead of taking notes.
Prior to Fathom, Richard founded UserVoice, one of the leading platforms used by startups to the Fortune 500 for managing customer feedback and making strategic product decisions.
Richard also previously worked on Kiko, a company in the first batch of Y-Combinator, with Justin Kan and Emmett Shear who subsequently went on to found Twitch.
Key topics:
1. Richard's contrarian opinions around go-to-market
2. It's not a one size fits all when setting financial milestones and metrics
3. Why playbooks are outdated
4. Balancing strategy and tactics
5. How to better activate word of mouth
____________________________
Resources
____________________________
To see and hear more The Founder Pack Podcast content on ITSPmagazine, visit:
https://www.itspmagazine.com/the-founder-pack-podcast
To watch The Founder Pack Podcast Video series, visit:
https://www.youtube.com/playlist?list=PLnYu0psdcllQFcKt05rK-FF216DhbHLqM
Join The FOUNDER Pack community
Community: www.thefounderpack.com
Newsletter sign-up: https://brendonrod.substack.com/
We’re stronger together. Keep connected with The Founder Pack podcast on Apple Podcasts, Spotify, Stitcher and Google Podcast.