The ITSPmagazine Podcast

Book | Empathy in Action | Earn Trust And Loyalty Using Empathy-Based Business Approaches | Redefining Technology With Dr. Natalie Petouhoff

Episode Summary

Dumb chatbots, automated scripts, poor employee interactions, and wasted time frustrate employees and drive away customers. All too often, technology becomes a barrier to real human connection and profitable business.

Episode Notes

Dumb chatbots, automated scripts, poor employee interactions, and wasted time frustrate employees and drive away customers. All too often, technology becomes a barrier to real human connection and profitable business.

About the book
Most leaders believe they provide great customer and employee experiences, yet multiple surveys reveal a sad truth: Most customers and employees don’t agree. In this book, CEO Tony Bates and Dr. Natalie Petouhoff explore the reasons customer and employee experiences are often lacking in business today — and they unveil a new approach for creating a customer- and employee-centric business model that yields better long-term results.

Using case studies, impactful stories and a fascinating new framework for creating customer- and employee-centric experiences, the authors demonstrate how leaders are disrupting industries by orchestrating the components of the exponential “Empathy in Action™ Business Flywheel.”

ENERGIZE | customer- and employee-centric leadership
ENGAGE | customer- and employee-centric cultures
EVOLVE | to design thinking and exponential, loyalty-earning technologies
EARN | customer and employee financial value

What's your expectation coming into this conversation? Let us know ... was it met?

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Guest
Dr. Natalie Petouhoff
On Twitter | https://twitter.com/drnatalie
On LinkedIn | https://www.linkedin.com/in/drnataliepetouhoff/

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Resources
Book: Empathy in Action: https://www.empathyinactionbook.com

More about Natalie Petouhoff: https://www.drnatalienews.com

Learn about the OODA Loop: https://en.wikipedia.org/wiki/OODA_loop

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This Episode’s Sponsors

BlueLava ✨ https://itspm.ag/blue-lava-w2qs
Devo  ✨ https://itspm.ag/itspdvweb

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To see and hear more Redefining Technology stories on ITSPmagazine, visit:
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